OK, gang. I'm relatively new to this affiliate thing.
Having got the idea for the 'bookmarks' in the bookstores here I felt I had to give some additional information on what I've done to make it more successful.
Generally, just putting your card in there is ok but dropouts, and the fact that it's pretty noticeable it was just placed there tends to reduce the overall hit rate from what it could be. So I brainstormed a bit....
Go to your local office supply store and find clear, laminate, self-adhesive business card holders (they're used a lot for ID holders). Put your cards in there and literally adhere them to the inside back of the book binder. On the back of the cards print a professional looking layout that refers to the book in question and implies its a bonus that comes along with the book and place that side out.
The end result is that it looks like it was created by the book publisher, it's professional, and it literally triples your hit rate. The only thing I ask is please don't take my idea if you're in the Saint Louis metropolitan area
