Review our latest project - Tournament Director Training Course

[J S]

Hello everyone - I'm looking for feedback on our latest project that is now ready for sale.

We created a comprehensive ebook explaining how to run a poker tournament from start to finish from the role of the tournament director.

The course is designed for individuals wanting to start hosting poker tournaments at local sports bars and restaurants or someone who wants to run an organized home game.

I'm looking for feedback on the sales page mostly. The page is designed to speak to potential poker tournament directors.

If you can think of any questions that we are not answering or ideas that we could use to make the product sell, I certainly appreciate it.

Any and all feedback / criticism welcome. We've had the ebook completed for about 3 days now and we've got 1 sale so far so hey... better than nothing

Here is the site: How to run a poker tournament.

thx in advance for any feedback.

[John D]

I think the page is very long winded, I think if you break it down into steps showing details on each section more people will read and it will most likely lead to more sales, I stopped reading when I noticed just how long it was.

Just taking a look at what else you offer now

[Mitchell]

Agreed with John D.

Perhaps think about in-text links? Having an index near the top for all the points you are going to cover in the home page. That way your audience can just skim through it and know what to expect! Same applies for your Poker League Software page.

The text right at the top ("Learn how to how to run poker tournaments, how to structure poker tournaments....") - could this be replaced with a nice professional looking banner? On first appearances, the text makes it look like the HTML wasn't coded correctly.

I know you're trying to summarise your site with those sentences, but perhaps putting it in the main body of your site?

Have a stronger call to action tool. Right now, your 'order now' link seems to get lost in the 'clutter'. Make it more prominent, or splash it up with an image - whoever you are, you're always going to be attracted to nice packaging! :P

If you can reduce the amount of clicks it takes to purchase it, you might also benefit!! Rule of thumb for websites, 4 clicks to get the information required.

And my final critique of the site, your free newsletter. It should be perhaps one of the first things that your audience should see. Put it in the sidebar of your main pages. It's located smack in the middle of your home page.

If i was a tournament director without much time, or just skimming through, I would have been turned off with the length of the home page, and wouldn't even have noticed the sign-up box. And just like that, you've lost the chance of building a relationship with a perspective customer.

Great site! and a nice alternative!

Good Luck!

[losercore]

Looks = Great

length = Way too long

Yea I have to agree.

[kaus]

I think Mitchell is right use the text links to allow the reader to choose if they wish to read more or not.

However I have to say it is very appealing, the majority of ebook or items like that sales pages are very bland, and boring. I don't read it all. I very rarely get through half of it because it looks like a cheap ad yours is attractive and nicely put together... just to long.

[Jeremy]

I actually think it is a great product. Most of the charity events I play at have terrible dealers. In regards to the sales page I suppose it really depends on the reader. A serious buyer however will want all the info they can get.

Could you please contact these guys

My Poker Games

[J S]

Much thanks for the feedback everyone! We are working on a new layout / style to not make it look like such a 'sales letter'... on all of the products.

Also - we've just added a mountain of new poker dealing videos on the dealer-training.com course that kicks ass if I do say so myself. We are about to do some marketing and upgrades to all of the sales pages..

Oh, and Jeremy if you want a few free copies of the course(s)to give your boys up there in rockford, just let me know. It's the least I can do

One last thing - we are recruiting experienced affiliates (any of you that I would know as regulars from this board) to join our affiliate program and affiliate for our poker league products. If you are interested feel free to send me a PM. You'll be set up as a sub of Jeremy as he is already on board as an affiliate (altho he needs to log in and get new links, cough).

Any more feedback is appreciated and I'll update here once we roll out some changes.

[edmc]

personally, i dont mind if it is long winded as long as it is interesting. People are going to that page for a specific reason so you have already caught their attention, you can only lose it with the content.

Iv seen many pages like that, usually geared towards clickbank. The ones that are a real turn off are those with big yellow streaks through the writing or contrasting text.

I think your large blue text look spammy. I'd like to see it blend in a little more. Maybe a deep burgandy. More of a page with info rather than a sales looking page.

Overall it looks pretty good so far

[Dave]

Long copy always outperforms short copy, especially for a $97 product.

Let the expert ebook marketers over at http://www.warriorforum.com/forum/default.asp critique your sales page J.S

I've learnt tons about writing sales page copy from their advice.

I thinks your sales page look pretty good so far but there is always room for improvement.

You might want to rethink requiring people to register to buy.

That can be a big sales killer.

The fewer steps to get the sale the better.