I know that one of the important things to consider when doing link exchanges and whatnot is the relevancy of the site that you are getting the link from.
How much weight does this carry? If I were to only try to get links from "gambling" sites, this would severely limit my ability to get links, especially high PR links since gambling sites cannot get a PR of over 5.
If I expand my linking efforts into say computer games and board games, I would be able to find links with 6 or 7 PRs as well as add to the sheer volume of links that I might get. These links would still be sort of relevant, but obviously not as relevant as a link from a poker related site. How much less do these links help?
At what point do less relevant or irrelevant links actually hurt your placement? If I got a link from some pharmacy site with a PR 7, for example, would this hurt? If I got 25 PR 3 links from pharmacy sites, would this hurt?
Thanks for any thoughts you SEO experts can give.
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