Why doesn't Party Poker delete old trackers

[sportznuts]

It seems like a waste of memory and honestly an inconvenience to sort through all the bonus codes to see what's working and what's not. Imagine being able to delete old trackers, it would clean up the mess and allow you to focus better on the trackers that work.

Does anybody else find this to be an inconvenience?

[Jay]

It is to prevent people from using someone else's old code.

I actually had a concern about why Party trackers expired a few weeks back as I thought it was the dumbest thing in the world.................however after speaking with Party it did make sense. They have thousands of affiliates and literally thousands of new trackers being created on a daily basis.

They allow them to expire because it's the old 90/10 rule. Only 10% of the registered trackers generate revenue. If they were to allow all these trackers to stay active forever it would seriously overload the system. I think them expiring is essentially the same on their end as them being deleted. You can still see them in your back-end though so you can remember or gauge past marketing campaigns.

Although tracker expirations can be a pain in the ass, at least they alow you to gauge the conversions fom different campaigns or websites. Many aff. programs don't allow this.

[faydman]

unfortunately, once a bonus code expires there is no way of "getting it back", as far as i know. correct me if i'm wrong.

i had printed up some flyers with a certain bonus code and absent-mindedly allowed it to expire. oops.

[checkingout]

I believe they only expire if you have no players signed up through that code (real or play) for 90 days.

[adioking]

Just email them and they will extend your bonus code expiration. You also used to be able to do this fromt the affiliate panel.

dAn

[pokerguy]

Originally posted by adioking@Jan 19 2006, 03:52 PM
Just email them and they will extend your bonus code expiration. You also used to be able to do this fromt the affiliate panel.

dAn

I think the panel still works. It goes down A LOT, but it still works like 60% of the time.

[sportznuts]

I understand why Party has expirations on trackers, that's not my complaint. I just wish I didn't have to scroll through 50 expired trackers to find the 3 to 4 that I'm using. Seems pretty useless to keep the expired trackers in view, they just get in the way. There's no reason that I can think of to keep them there. If it's expired, great, get them off the page.

[GoodKarmaKid]

There are a couple of valid reasons for the trackers with expired bonus codes to still be listed in the software, namely:

So you can see if the promotion is still generating revenue
Track Player retention rates

[sportznuts]

Thanks Karma for directly answering my question. I was curious why they kept them "in the software". I still believe they should give you the option of deleting them as they are more a benefit for the affiliate than they are Party Poker. I will talk to my affiliate manager about this.