Quote:
Originally Posted by Randy 
The content, definitely.
First of all, a 20 page site, just by virtue of being only 20 pages, can only rank for a limited number of phrases, which limits the amount of search engine traffic you can potentially receive.
Second, lots of good quality content will result in the volume and quality of links you're looking for anyway.
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How often does lots of good quality content result in " 2. Tons of quality and authority backlinks" ? And how long would that normally take as opposed to taking a site with 20 pages but tons of authority links, then throwing up some content?