Well, using the company name in the title is for aesthatic purposes only. A company like IBM can have their company name in their title. They already have the traffic they want so they are not as dependet on the traffic from the SE as we affiliates are..
If you have a poker page where you earn money from visitors signing up through your link you will earn more from only having your keywords in the title. Would anyone search for "Rakeaway" in Google? Don't think so. But if you have the word "rakeback" in your title you probably will get hits from people typing in "rakeback" in the search engines.
Quote:
Originally Posted by RakeAway 
EDIT: I actually disagree with removing RakeAway from the site title. I use tabs a lot, and with IE7 also including tabs, I think more and more people will start using them. It's useful to see which tab belongs to which site easily  . Of course, I'll change the titles per page, to reflect the page's content.
|