You might want to look at something like www.addfreestats.com. Its a simple javascript you insert into each webpage or template and they will show you how many unique visitors you got, what search engine referred them with the keyword phrase they used, and also where they exited to. All very useful information to have and they have some other features I don't pay much attention to. There are many free stats programs like this one and they all enable you to stay more on top of your business as opposed to using just awstats.
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