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Old 10-09-2007, 09:09 PM
edmc edmc is offline
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Quote:
Originally Posted by PPP View Post
If this is the way cardrooms wanted to do it, then that would be reasonable.

It would however cost affiliates as a group tens of millions of dollars a year.

A very common scenario is for a player to visit somepokersite.com, go to Fulltilt, look at things, and then close their browser. Then an hour or a day later think, "I'll try that Tilt site", and type in Google "tilt poker site" or something similar. They then click on the search result link. To many people's thinking here it was Google who "sold" that player (or Fulltilt search marketing).

Unlike now when somepokersite.com would get (valid) credit, no affiliate would be paid since the referal came from Google... and no, you can't have it both ways. The cardrooms won't say, "Last referal gets the player, except for Google, Yahoo or MSN, the marketing for which we spend millions on."

The bottom line is last referal would cost affiliates as a group maybe 25% of their income as all affiliates would lose out on later search engine convenience returns (and direct type ins probably too).


Ok Fair enough but Google do not have a cookie attatched to the site when fulltiltpoker.com is typed into the browser, so it will still go to the last referral. If it was a large site, fine, they made the sale. No one is disputing that. Now if the player goes back to the google & types in a keyword, the chances are it will go to a larger site anyway. Maybe that is your grey area, but that works itself out in the serps.

The problem is cookies can be set for months, the original click never made the sale, maybe came close but their sales pitch just didnt cut the mustard. Offers are updated on a regular basis so if it went to someone a week or a month ago it would be a false sale.

As for automating clearing cookies i dont think it is right but a description as to why is fine. ie. clear your cookies to collect our bonus & show how
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Last edited by edmc : 10-09-2007 at 09:15 PM.
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