Seems like a pretty good idea. Always seeing people on forums posting how they need to do transfers especially nowadays.
First thing I would do is add a disclaimer so people don't come crawling to you when things go bad.
That and do basic seo stuff like 301 your home banner link from http://www.maketransfer.com/index.php to www.maketransfer.com and target some sort of keyword for your homepage.
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