The reason $1000 is so little is because it takes a ton of time to optomize a site. The only thing $1000 will get you is a run down on your onpage factors and maybe a few crappy reciprocal links done. Plus what can you really do with $1000 when it comes to buying links. You pay for a couple links (most do 6 months to 1 year) in advance and you're already over that budget.
I guarantee everything you need to know is in a good seo book. After that it just takes time and money.
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