We need Beanie's input in this thread, but I think what he would tell you could be summed up with, "Take care of your customers."

But that doesn't just apply to rakeback affiliates. That applies to all webmasters.

Last time you wrote an article, were you thinking about taking care of your customers? Giving them quality information that they were looking for and that were benefitting them?

Last time you posted a poker review, were you taking care of your customer by providing them with an honest appraisal and account of your experience with a poker site? Or were you copying and pasting and paraphrasing the info on the poker site itself? Or worse yet, were you using a boilerplate template review you received from the poker affiliate program itself?