I just found this and wrote a news article on it

PokerStars.com Online Poker Blogger Championship

Do you guys think this is SEO related and a way to get hundreds of more backlinks and chatter in the blogs about PokerStars. If it is I would have to say great thinking on whoever is in charge of SEO for Stars.

Maybe because I am an affiliate I just read too much into this stuff.......What's your thoughts? Also anyone playing?